West Yorkshire · Free · Always

Small swaps.
Real savings.

A project by The Think Movement CIC — Wakefield's Social Innovation Studio

West Yorkshire's free youth financial habits platform. Built to help young people save, build confidence, and make better money decisions without the usual jargon.

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2,847 people saving in West Yorkshire this week

Young woman making coffee at home, checking her phone
Coffee Switch WeekSave £17.50 this week
+200 XP earnedChallenge complete 🎉

What is Brass?

Money skills nobody taught us.

Not a bank. Not a budgeting app. Just a better start.

Designed as a web app for young people, councils, schools, and local partners who want financial support to feel practical, local, and human.

Weekly challenges

One small swap at a time. Skip a bought coffee. Pack a lunch. Cancel a forgotten subscription. Everything adds up.

🏆
XP and rewards

Complete challenges and earn XP. XP unlocks real perks from local West Yorkshire businesses — not vouchers you'll never use.

💬
Oz — your money mate

Ask Oz anything about money. A short, straight answer — no jargon, no lecture, no judgement. Just Oz.

How it works

Four steps. That's it.

No bank account. No credit check. No download. Just open it in your browser and go.

Young man in a Northern UK park checking his phone
01 Pick your goal
Student opening a packed lunch
02 Join a challenge
Making coffee at home instead of buying out
03 Complete it. Earn XP.
01
🎯

Pick your goal

Festival tickets. New trainers. Emergency fund. Something you actually want — not a vague savings pot.

02

Join a challenge

One small swap this week. Skip a coffee. Pack a lunch. Walk instead of the bus. Pick one and do it.

03

Complete it. Earn XP.

XP only lands when you actually finish it. Not when you say you will. That's the whole point.

04
🎁

Unlock rewards

Real local perks. Free coffee in Leeds. Discount at Waterstones. A free gym trial in Wakefield.

Challenges

This week's swaps

Join to see all →
Coffee Switch Week
Make your own coffee every day this week instead of buying out.
+200 XP · Save £17.501,204 doing this
🥪
Pack Your Lunch
Bring a packed lunch to work or college every day for 5 days.
+150 XP · Save £22987 doing this
🔒
No-Spend Thursday
Spend absolutely nothing on Thursday. Plan ahead the night before.
+100 XP · Save £122,341 doing this
📋
Subscription Audit
List every subscription you pay for. Cancel one you forgot about.
+250 XP · Save £8–£30/mo756 doing this

Meet Oz

Not a bank.
Just Oz.

Oz is your free money coach inside Brass. Ask anything — savings goals, spending habits, what an ISA is, or just “where do I even start?” You get a straight answer, not a brochure.

“Let's figure it out.”

Max 3 sentences. One idea. One next step.
Understands slang — lol, idk, skint, nowt, tbh
Never preachy. Never corporate. Always human.
Knows West Yorkshire — Leeds, Wakefield, Bradford
Talk to Oz
Young person using the Brass app on their phone in the evening
Oz
Oz — Brass coach
🟢 Online · West Yorkshire
Hey! Ask me anything about money — no jargon, no judgement.
I'm always skint by Wednesday tbh
Most people spend the most in the first two days after payday. Track it for one week and you'll see the pattern straight away.
Ask Oz anything…

Local rewards

West Yorkshire, specifically.

When you earn XP, you unlock real perks from places you might actually go — not generic vouchers.

Two young women in a Bradford café sharing their phones
REWARD UNLOCKED 🎉

Show this screen at the counter. That's it.

The Coffee Works
📍 Leeds City Centre
Free coffee
📚
Waterstones
📍 Bradford & Leeds
10% off any book
🏋️
Elevate Fitness
📍 Wakefield
1 month free trial

Why Brass exists

“Most people don't like talking about money. And a lot of young people were never really taught how it works. I built Brass because I wanted my children, Zoë and Asher, to grow up with something that makes money easier to understand — before it gets complicated. If it helps other families in West Yorkshire too, even better.”
J
Joash Perera
Founder, Brass · West Yorkshire
A father reading with his two young children at home
Young people in West Yorkshire
Now in pilot — West Yorkshire

Start with one
small swap
this week.

Free. No download. No bank details.
Just open it and go.

Join the pilot — it's free

No account needed. No email. No app to download.